You only get one chance
to make a good first impression!
Yah, yah—heard it before, what’s your point?
Well… try to sell your ‘world-changing invention’ on the Shark Tank or the Dragon’s Den by showing them your chicken scratching sketches that you whipped up on the Denny’s serviette. Or, open your Mercedes dealership on the back lot of old Bubba’s Beaters and Salvage Works Emporium.
A good logo, should be the tuxedo you wear to the inauguration.
Much has been written about the importance of good logos and for solid marketing and branding campaigns. But what’s the point? Just stick to what you know and with the ‘I survived a car-crash’ look. See how far you can get on three wheels and a flat tire!